Present circumstances underscore the need to improve the understanding of conducting business with and within the Asia-Pacific countries. The Journal of Asia-Pacific Business™ provides a blend of cutting-edge knowledge and practical applications on business management and marketing strategy.
In the Journal of Asia-Pacific Business™, you will find articles and feature sections that provide a pragmatic view of the business environment in this dynamic region. This essential resource offers readers a good blend of descriptive, conceptual, and theoretical articles dealing with current topics. The journal will interest academic professionals and corporate managers who wish to broaden their understanding of international business and the Asia-Pacific region.
The Journal of Asia-Pacific Business™ critically assesses various business practices and outcomes in areas such as:
- management
- marketing
- information services
- business law
- finance
- accounting
- services
- and much more!
