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Competitive Strategy

Competitive Strategy
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Competitive Strategy
First published in 1980, Competitive Strategy contradicted the accepted wisdom of the time that said firms should focus on expanding their market share. Instead, Porter claimed, they should analyze the five forces that mold the environment in which they compete: new entrants, substitute products, buyers, suppliers, and industry rivals.

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  • Publisher: Macat Library
  • Publication Place: UK
  • Publication Year: 2017-07-15
  • Language: English
  • Number of Pages: 120
  • Edition: 1
  • Series: The Macat Library
  • Seller: BestBookBuddies  
  • Category: RAPS
  • Stock: 9999
  • Model: Stock
  • Weight: 0.00kg
  • SKU: Stock
  • ISBN: 9781912302185
  • Sold By: taylorandfrancis
  • Contact Seller
  • ₹1,468.07
    ₹1,835.08
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