Independent Filmmaking and Digital Convergence

Independent Filmmaking and Digital Convergence: Transmedia and Beyond offers a comprehensive analysis of the technological changes of the past few decades in independent film and media-making, and explores new strategies and practices in media production, exhibition and distribution for independent producers and content creators. The book address key questions like how to reach an audience at a time when media conglomerates and their products dominate the market, and simultaneously, there is an overabundance of content competing for viewer time. The book investigates what kind of stories we tell and why; how the audience has changed, and what their expectations are; what the various niche markets are for independent producers and creators in new media; and new models for media financing and distribution._x005F_x000D_ The content found in this book:_x005F_x000D_ _x005F_x000D_ _x005F_x000D_ Bridges the gap between professional media-makers and amateurs by focusing on new and emerging media models and practices. _x005F_x000D_ Provides a holistic view of the new media landscape, and practical advice on producing content in the new multi-platform media environment._x005F_x000D_ Demonstrates how to create financially sustainable models for independent producers and creators in a shifting and unstable environment, providing many challenges, but also opportunities for independents._x005F_x000D_ The author's website (http://www.filmconvergence.com/) supports this book with case studies, news and updates.