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A Japanese Advertising Agency

A Japanese Advertising Agency
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A Japanese Advertising Agency
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This is the only book of its kind - written by an anthropologist who spent twelve months doing fieldwork in a major Tokyo agency and who has spent the past 30 years studying and living in Japan. By examining the production of advertising, this book turns other semiotics, media and cultural studies theories on their heads.

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  • Publisher: Routledge
  • Publication Place: UK
  • Publication Year: 1996-07-04
  • Language: English
  • Number of Pages: 336
  • Edition: 1
  • Series: ConsumAsian Series
  • Seller: BestBookBuddies  
  • Category: RAPS
  • Stock: 9999
  • Model: Stock
  • Weight: 0.72kg
  • SKU: Stock
  • ISBN: 9780700705030
  • Sold By: taylorandfrancis
  • Contact Seller
  • ₹3,083.74
    ₹3,854.68
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