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Customer Visits: Building a Better Market Focus

Customer Visits: Building a Better Market Focus
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Customer Visits: Building a Better Market Focus
Visits to customers by a team of marketers and engineers play an important role in exploring customer satisfaction. This book provides step-by-step instructions for making use of this market research technique. It contains several examples which explain how to set feasible objectives and how to select the right kind of customers to visit.

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  • Publisher: Routledge
  • Publication Place: UK
  • Publication Year: 2008-08-15
  • Language: English
  • Number of Pages: 232
  • Edition: 3
  • Seller: BestBookBuddies  
  • Category: RAPS
  • Stock: 9999
  • Model: Stock
  • Weight: 0.33kg
  • SKU: Stock
  • ISBN: 9780765622259
Taylor & Francis Taylor & Francis
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