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City Branding

City Branding
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City Branding
_x005F_x005F_x000D_ City Branding explores different sides of place branding policies. This book aims to investigate and to reflect on the ideas of urban life, the political unconscious, the affective geographies and the imaginaries of power constructed and reproduced through urban branding. This critical analysis of current place branding strategy is an essential reference for the study of city marketing.

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  • Publisher: Routledge
  • Publication Place: UK
  • Publication Year: 2017-02-16
  • Language: English
  • Number of Pages: 218
  • Edition: 1
  • Series: Routledge Research in Planning and Urban Design
  • Seller: BestBookBuddies  
  • Category: RAPS
  • Stock: 9999
  • Model: Stock
  • Weight: 0.48kg
  • SKU: Stock
  • ISBN: 9781138959385
  • Sold By: taylorandfrancis
  • Contact Seller
  • ₹9,547.20
    ₹11,934.00
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